Author Archives: J. Morris Hicks

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About J. Morris Hicks

A former strategic management consultant and senior corporate executive with Ralph Lauren in New York, J. Morris Hicks has always focused on the "big picture" when analyzing any issue. In 2002, after becoming curious about our "optimal diet," he began a study of what we eat from a global perspective ---- discovering many startling issues and opportunities along the way. In addition to an MBA and a BS in Industrial Engineering, he holds a certificate in plant-based nutrition from the T. Colin Campbell Center for Nutrition Studies, where he has also been a member of the board of directors since 2012. Having concluded that our food choices hold the key to the sustainability of our civilization, he has made this his #1 priority---exploring all avenues for influencing humans everywhere to move back to the natural plant-based diet for our species.

Finding an MD that appreciates plant-based nutrition

Posted on 04/16/2012 by J. Morris Hicks

A daunting task in a system based on treating symptoms; not causes Updated 3-10-16. We now have an MD Help page on this site. It is listed in the banner atop every page. Looking for doctors in your state? Check … Continue reading →

Posted in M.D.s---Health-Promoting, Medical Experts | 6 Comments

The nasty business of eating chickens and eggs

Posted on 04/15/2012 by J. Morris Hicks

E. Coli Found in 48% of Chickens — NYTimes.com That was the title of a recent article in the New York Times (see link below). In a world where even vegetarians eat chickens and eggs, this kind of news will … Continue reading →

Posted in Food Contamination, Suffering of Animals | 3 Comments

Fish oil, some not-so-great news—NYTimes.com

Posted on 04/14/2012 by J. Morris Hicks

Finally, a chink in the armor Of all of the thousands of offerings in the marketplace, there is literally only one animal-based food (or supplement) that gets a near unanimous endorsement from our mainstream medical community. And that would be … Continue reading →

Posted in Heart Disease | 2 Comments