Author Archives: J. Morris Hicks

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About J. Morris Hicks

A former strategic management consultant and senior corporate executive with Ralph Lauren in New York, J. Morris Hicks has always focused on the "big picture" when analyzing any issue. In 2002, after becoming curious about our "optimal diet," he began a study of what we eat from a global perspective ---- discovering many startling issues and opportunities along the way. In addition to an MBA and a BS in Industrial Engineering, he holds a certificate in plant-based nutrition from the T. Colin Campbell Center for Nutrition Studies, where he has also been a member of the board of directors since 2012. Having concluded that our food choices hold the key to the sustainability of our civilization, he has made this his #1 priority---exploring all avenues for influencing humans everywhere to move back to the natural plant-based diet for our species.

Will grassroots activism save our ecosystem?

It’s possible. But it would take a few hundred years…which we don’t have. Here’s the way I see things. As an industrial engineer, corporate executive, management consultant, and executive recruiter, I see most big problems in this world as failures of … Continue reading

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Meat Causes Cancer Story. The Good News and the Bad News…

About the most important topic in the history of humanity Our food choices in the 21st century. Why are they more important than world peace, motherhood, football, baseball or apple pie? Because our future as a species is riding on those … Continue reading

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Do you know the significance of 350 parts per million?

It is the maximum safe level of CO2 in our atmosphere.  It’s also a level that we will probably never see again. Read on… From the 350.org website. The number 350 means climate safety: to preserve a livable planet, scientists tell … Continue reading

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