Grotesque cancer images on cigarette packs in Australia

Wonder when we’ll have similar images on meat & dairy in the USA?

Our friends in Australia are way ahead of us when it comes to ending the deadly habit of smoking in their country. In a story that broke earlier this week (8-15-12; see link below), the Washington Post article began:

CANBERRA, Australia — Australia’s highest court upheld the world’s toughest law on cigarette promotion Wednesday, prohibiting tobacco company logos on cigarette packs that will instead show cancer-riddled mouths, blinded eyeballs and sickly children.

Here are the some of the images they plan to use:

Can you imagine these kinds of images on packages of hot dogs, Happy Meals or cartons of milk?

Starting in December, packs will instead come in a uniformly drab shade of olive and feature dire health warnings and graphic photographs of smoking’s health effects. The government, which has urged other countries to adopt similar rules, hopes the new packs will make smoking as unglamorous as possible.

Bravo for the citizens of Australia for having the courage to put the health of children ahead of profits. Bravo for telling the truth about the horrible consequences of smoking.

But what about the horrible consequences of consuming the typical western diet? That’s the diet that is consumed by most of the world’s wealthiest people—the meat & dairy diet that is consumed in the USA, Australia, Europe and other developed areas of the globe.

Although a deadly habit, the collective damage of smoking pales in comparison to the incredibly harmful typical western diet.

Maybe we’ll see the day when similar grotesque images will appear on packages of hot dogs, burgers and frozen beef patties—throughout the western world. And why shouldn’t they? Compared to the consequences of consuming a meat & dairy western diet, the consequences of smoking cigarettes are minor. Consider:

When you smoke, you really hurt no one but yourself—as long as you’re smoking outside or in your own home.

But by consuming the western diet, you’re not only promoting chronic disease for you and your family, but you’re also contributing heavily to global warming, world hunger, water shortages and a host of other environmental horrors that will affect every living creature on this planet.

The typical western diet; a disaster for your health, your environment and the long-term sustainability of the human race.

Your children. And by teaching your harmful, wasteful and unsustainable diet-style to the next generation, you’re contributing heavily to the long-term unsustainability of the human race. 

Toward the end of the source article, Attorney General Nicola Roxon told reporters after the court ruling, “Many other countries around the world … will take heart from the success of this decision today. Governments can take on big tobacco and win and it’s worth countries looking again at what the next appropriate step is for them.”

The Bottom Line. Without a doubt, our current western diet style is unsustainable for very much longer—for a host of reasons. The question is this:

Which country will be the first to “take on big food and win?”

Fortunately, you don’t have to wait for the grotesque images on the “Happy Meals,” before you decide to take charge of your own health and give your children and all future generations the gift of life.

Handy 4-piece take-charge-of-your-health kit—from

Want to find out how healthy your family is eating? Take our free 4Leaf Diagnostic Survey. It takes less than five minutes and you can score it yourself. After taking the survey, please give me your feedback as it will be helpful in the development of our future 4Leaf app for smartphones. Send feedback to

International. We’re now reaching people in over 100 countries. Follow us on Facebook and Twitter or get daily blog notices by “following” us in the top of the right-hand column. For occasional updates, join our periodic mailing list.

To order more of my favorite books—visit our online BookStore now

J. Morris Hicks, working daily to promote health, hope and harmony on planet Earth.

For help in your own quest to take charge of your health, you might find some useful information at our 4Leaf page or some great recipes at Lisa’s 4Leaf Kitchen.

Got a question? Let me hear from you at Or give me a call on my cell at 917-399-9700.

SHARE and rate this post below.

Blogging daily at…from the seaside village of Stonington, Connecticut – Be well and have a great day.

—J. Morris Hicks, board member, T. Colin Campbell Foundation

About J. Morris Hicks

A former strategic management consultant and senior corporate executive with Ralph Lauren in New York, J. Morris Hicks has always focused on the "big picture" when analyzing any issue. In 2002, after becoming curious about our "optimal diet," he began a study of what we eat from a global perspective ---- discovering many startling issues and opportunities along the way. In addition to an MBA and a BS in Industrial Engineering, he holds a certificate in plant-based nutrition from the T. Colin Campbell Center for Nutrition Studies, where he has also been a member of the board of directors since 2012. Having concluded that our food choices hold the key to the sustainability of our civilization, he has made this his #1 priority---exploring all avenues for influencing humans everywhere to move back to the natural plant-based diet for our species.
This entry was posted in Activism & Leadership, Big Picture, Sustainability and tagged . Bookmark the permalink.

4 Responses to Grotesque cancer images on cigarette packs in Australia

  1. Pat says:

    Thailand also has those grotesque cigarette packages . . .

  2. Nigel Richardson says:

    I was in Sydney and Brisbane earlier this year and the frequency of smoking in outside public spaces was noticeable and unpleasant. But congratulations to the Aussie socialist government for doing something beneficial to the people. If these cigarette packs won’t deter people from smoking, other than an outright ban I don’t know what will. Nanny state, my eye, it takes chutzpah to challenge these hucksters of harm to humans and other species and even more to succeed.
    Now it’s on to all animal products…and therein lies a much bigger challenge. Go get ’em Aussies, Americans, Brits, French,Germans and others! What have you got to lose but your chronic diseases?

  3. Leo S. says:

    Here is a short video both smokers and non smokers should see. The HPV vaccine is being pushed for young girls and now also for boys. Are there other things we might do to protect us from unwanted contamination from animal products? Consumption of pork has been restricted by certain groups. They may have good reasons for doing so.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s