Author Archives: J. Morris Hicks

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About J. Morris Hicks

A former strategic management consultant and senior corporate executive with Ralph Lauren in New York, J. Morris Hicks has always focused on the "big picture" when analyzing any issue. In 2002, after becoming curious about our "optimal diet," he began a study of what we eat from a global perspective ---- discovering many startling issues and opportunities along the way. In addition to an MBA and a BS in Industrial Engineering, he holds a certificate in plant-based nutrition from the T. Colin Campbell Center for Nutrition Studies, where he has also been a member of the board of directors since 2012. Having concluded that our food choices hold the key to the sustainability of our civilization, he has made this his #1 priority---exploring all avenues for influencing humans everywhere to move back to the natural plant-based diet for our species.

T. Colin Campbell, PhD, Professor Emeritus, Cornell University

Posted on 10/31/2011 by J. Morris Hicks

This blog is all about Dr. T. Colin Campbell — mostly in his own words. After first discovering him on the internet in early 2003, I immediately had the feeling that he was a man of deep integrity who had … Continue reading →

Posted in Scientific Integrity, Weight-Loss | 3 Comments

Oz hits a HOME RUN with Julieanna Hever…

Posted on 10/30/2011 by J. Morris Hicks

Just before Game 7 of the World Series, Dr. Oz hits a home run in the studio. And It’s time to give credit where credit is due; and, today, my hat’s off to Dr. Oz. His “prehistoric diet” segment, that led … Continue reading →

Posted in Book Promotion, Celebrities, Health in General, Video Included | 6 Comments

EAT THIS NOT THAT — and other absurdities on NBC

Posted on 10/29/2011 by J. Morris Hicks

Just when you thought that it couldn’t get any worse… In the first hour of The Today Show on 10-28-11, they featured dietary advice that will almost guarantee obesity and disease; then, in the second hour, they ran a story … Continue reading →

Posted in Activism & Leadership, Obesity | 4 Comments