Heard about “Mo-vember” for cancer awareness?


Growing mustaches in November to raise awareness AND funds

When “Movember” is sponsored in businesses, those who don’t participate feel guilt and embarrassment—and maybe even suffer a little abuse from their co-workers.

It’s November 1, and another “cancer train” is about to leave the station.

Billions of dollars are raised every year to support awareness, the search for the cure and treatment of a host of chronic diseases—most of which can be prevented, slowed, stopped or even reversed by simply eating whole, plant-based foods. As for awareness, I would bet that there is not a single adult in the United States that has not heard about prostate cancer for men, breast cancer for women and colon cancer for all-comers.

What about the AWARENESS for WHOLE PLANTS? The awareness of how whole plants can prevent and/or reverse chronic disease is practically non-existent.

Why are not even medical doctors AWARE of how most chronic diseases can be prevented, stop, slowed or reversed?

Just this week, I heard from Sue Anne, who I met this summer. She called me from her home in Florida on 10-29-12. She had read our book and just wanted to call and tell me that she had adopted the 4Leaf for Life way of eating and that she was thrilled.

She explained that her doctor was “blown away” when he heard what she was doing. At her last visit, her blood sugar levels had dropped significantly as had her cholesterol and blood pressure numbers. So her doctor cut her prescription doses in half and expects to eliminate them completely at her next visit.

Why is Sue Anne’s medical doctor not “AWARE” of how to reverse disease?

We have been raising billions for “awareness” of disease, but no one is raising money for the plant-based solution—even though it is right under our noses. It’s what we put in our mouth three or four meals a day.

Imagine Natalie Portman helping to create awareness for whole plants for preventing cancer, while illustrating how to “shave” the cost of health care, just as she has shaved her head.

But now, there’s going to be something else under those noses out there. There’s going to be a lot of hair—and none of it is going to do a bit of good when it comes to saving lives.

A better idea. Maybe we should respond to “Mo-vember” with a shaved head for December. That move by men and women alike could raise “awareness” in two ways:

  1. Many cancer victims could be spared needless suffering or death—if they were simply told about the ability of whole, plant-based foods to prevent and/or reverse many chronic diseases—including most cancers.
  2. The “SHAVING” of the head could also raise “awareness” for SHAVING the $2.8 trillion cost of healthcare (disease care) in the United States.

All those celebrities out there are willing to wear that silly milk mustache to support the toxic dairy industry, perhaps they’d be willing to shave their heads for an awareness cause that would really make a difference—in so many ways. The source article below describes the Movember initiative:

During November each year, Movember is responsible for the sprouting of moustaches on thousands of men’s faces, in the US and around the world. With their Mo’s, these men raise vital awareness and funds for men’s health issues, specifically prostate and testicular cancer initiatives.

Taylor Swift with her “milk”mustache; a campaign that does a lot more harm than good.

The Bottom Line. Although well intentioned, Movember will not help solve the cancer problem in this country. To make matters worse—it will make non-participating men everywhere feel anxiety, stress and discomfort in their communities or at work. The inspiration for this blog came from one of those men:

The company I work for is trying to get employees to participate in Movember this year. I am dreading telling everyone that I refuse to participate on ethical grounds. I do not wish to support conventional cancer research when I know that it’s just another big industry that will never really be motivated to find a cure. I know that I’m going to sound like a huge jerk for trying to communicate my views on mainstream cancer research.

I’m truly convinced – after reading your book, your blog, the China Study, and the dozens of articles you cite – that mainstream cancer research is just a money-making machine and there’s no incentive to actually help people get well.

FYI, November 1 is also World Vegan Day!

For your convenience, I have provided the source article for this blog along with a few of my other blogs on the mighty cancer industry. (Today is my 635th consecutive daily blog, with numerals from the LBJ Freeway in Dallas.)

Want to raise AWARENESS for how to prevent, slow, stop or reverse 80% of the chronic disease in this country? Send one or more of the following items to people you love.

Handy 4-piece take-charge-of-your-health kit—from Amazon.com

Want to find out how healthy your family is eating? Take our free 4Leaf Diagnostic Survey. It takes less than five minutes and you can score it yourself. After taking the survey, please give me your feedback as it will be helpful in the development of our future 4Leaf app for smartphones. Send feedback to jmorrishicks@me.com

International. We’re now reaching people in over 100 countries. Follow us on Facebook and Twitter or get daily blog notices by “following” us in the top of the right-hand column. For occasional updates, join our periodic mailing list.

To order more of my favorite books—visit our online BookStore now

J. Morris Hicks, working daily to promote health, hope and harmony on planet Earth.

For help in your own quest to take charge of your health, you might find some useful information at our 4Leaf page or some great recipes at Lisa’s 4Leaf Kitchen.

Got a question? Let me hear from you at jmorrishicks@me.com. Or give me a call on my cell at 917-399-9700.

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Blogging daily at hpjmh.com…from the seaside village of Stonington, Connecticut – Be well and have a great day.

—J. Morris Hicks, board member, T. Colin Campbell Foundation

About J. Morris Hicks

A former strategic management consultant and senior corporate executive with Ralph Lauren in New York, J. Morris Hicks has always focused on the "big picture" when analyzing any issue. In 2002, after becoming curious about our "optimal diet," he began a study of what we eat from a global perspective ---- discovering many startling issues and opportunities along the way. In addition to an MBA and a BS in Industrial Engineering, he holds a certificate in plant-based nutrition from the T. Colin Campbell Center for Nutrition Studies, where he has also been a member of the board of directors since 2012. Having concluded that our food choices hold the key to the sustainability of our civilization, he has made this his #1 priority---exploring all avenues for influencing humans everywhere to move back to the natural plant-based diet for our species.
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One Response to Heard about “Mo-vember” for cancer awareness?

  1. Mike R says:

    Maybe I’ll shave that bit of hair beneath my nose this month. I had never heard of Mo-vember before today.

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