T. Colin Campbell — Ready to play “hardball” with health authorities


Dr. Campbell, his many colleagues around the world, and his foundation staff are ready to play some “hardball” when it comes to bringing the establishment on board regarding the health-promoting power of plant-based nutrition. His manifesto that follows begins with this mission statement:

The time has come to petition health authorities to take seriously the impressive ability of nutrition to maintain health and prevent, suspend and/or reverse nutrition related diseases.

As a graduate of his eCornell course, Plant-Based Nutrition, I was one of the first to receive the following NEW manifesto from Dr. Campbell. I present it to you here in its entirety. His new definition of nutrition is mentioned below, but deserves to be mentioned up front as well: “Nutrition is the biologically wholistic process by which elements of food and water are brought into the body to optimize health”

Dr. T. Colin Campbell, Professor of Nutritional Bio-chemisty at Cornell and author of The China Study, “It’s time to tell the truth about nutrition.”

MANIFESTO: Tell the Truth About Nutrition — by T. Colin Campbell

The time has come to petition health authorities to take seriously the impressive ability of nutrition to maintain health and prevent, suspend and/or reverse nutrition related diseases.

A serious problem exists in the U.S. and similarly affluent societies in recent years in the alarming rise of nutrition-controlled diseases and their attendant health care costs. These diseases are often referred to as “Western Diseases” or “Diseases of Affluence” (cardiovascular diseases, cancers, diabetes, certain autoimmune diseases), although less serious ailments (colds flu, acne, headaches, aches and pains) should also be included because of their high costs attributed to lost work time. The nutrition and health benefits of choosing the right kind of food are exceptionally broad, including greatly improved personal health, substantial reductions in health care costs, substantial decreases in environmental degradation and less violence against sentient beings (including humans).

My colleagues and I believe that these exceptional health benefits of proper nutrition are provided by a whole food, plant-based diet, without the addition of supplemental fat/oil, salt and sugar. I believe it is time to mount, through social media programs, a grassroots dialogue to promote this idea within all segments of society. It must be grassroots because, until now, powerful corporate and hierarchical institutions have controlled the dissemination of public nutrition information.

I have had extensive first hand experience in several of these segments (experimental research, teaching, policy making) to know that the current health care system is in near chaos and is excessively costly. Further, the most important missing element of this system is the very discipline that has the most to offer: nutrition.

The campus of the National Institutes of Health in Bethesda, MD — where not a single one of the 27 institutes is devoted to nutrition. Imagine the billions of tax dollars that are spent without ever telling us exactly what we need to do to be healthy.

Virtually every medical school in the U.S. fails to teach the subject or does it very superficially. Of the 27 institutes and centers that make up the National Institutes of Health (the NIH is the premium medical research agency in the world), not a single institute is solely devoted to nutrition! My definition of nutrition is as follows:

“Nutrition is the biologically wholistic process by which elements of food and water are brought into the body to optimize health”

This focus on whole food stands in contrast to the so-called “nutrition” that is derived from single elements (i.e., nutrients), as with supplements of isolated nutrients. When prescribed in the manner of whole, plant-based foods, nutrition is capable of achieving exceptional health benefits. It is now possible to reverse advanced heart diseases and type II diabetes, minimize common ailments, and control the progression of autoimmune diseases and some cancers. These effects are so substantial that as much as 75-80% of total health care costs can be eliminated. Also, unlike drugs that merely treat symptoms, this nutritional strategy virtually eliminates adverse side effects.

We hope that this social media dialogue will be serious and professional. Personally, I welcome critical and challenging commentary to this type of dietary lifestyle but only if such comments are based on serious science, not on personal and negative polemic. I would urge that those having a contrary opinion to the health value of a whole food plant-based dietary lifestyle (WFPBD)  will provide appropriate peer-reviewed references, among other considerations, to defend their views. In particular, for the critics of a WFPBD I would ask that they be required to produce evidence that their alternative diet similarly causes disease reversal, among similar kinds of evidence.

From the scientific and clinical standpoint, this great book has educated millions of people about what we should be eating.

For those who may not know my views, I recommend their reading, The China Study, along with other well known books like those of Drs. Caldwell Esselstyn (Prevent and Reverse Heart Disease), John McDougall (at least 10 since 1984, some national best sellers), Neal Barnard (also 6-8 since about 1990), Joel Fuhrman (Eat to Live, among others) and John Robbins (Diet for a New America and Food Revolution, among others).

For too long the dissemination of nutrition information has been left up to the biased parties who are only interested in selling products that do nothing to promote human health. The time has come for we, the public, to take into our own hands the nutrition information we bring into our own homes.

—T. Colin Campbell, PhD

Dr. Campbell hit the nail on the head with exactly what is preventing the adoption of health-promoting plant-based nutrition by the mainstream system. Once again I am reminded of the note that I recently received from Frances on the Isle of Wight:

“I follow your blog because it helps reinforce my conviction that I am on the right track. I do wish you success, but you have got a very big mountain to climb; there are so many authoritative but contradictory voices.”

A “very big mountain to climb” indeed; but with enough grassroots action, we will prevail — and all future generations will benefit greatly. We all owe Dr. Campbell our sincere thanks, admiration and support as he takes the lead on what is surely to become known as the single most important transformation of the 21st century — the life saving and planet-saving return by the human race to the natural diet for our species.

As you may know, our 4-Leaf Program was built on the wisdom of this great man. We reviewed the concept in his kitchen back in 2009 and he loved it. Then, in 2010, he agreed to write (with his son Nelson) the foreword to our book. And, after reading that foreword, four out the five MD’s mentioned above have endorsed our book as well. You can see a preview to that book (with an excerpt from the Campbell’s foreword) by clicking here.

J. Morris Hicks, trying my best to help you and your family take charge of your health

If you like what you see here, you may wish to join our periodic mailing list. Also, for help in your own quest to take charge of your health, you might find some useful information at our 4-Leaf page. From the seaside village of Stonington, Connecticut – Be well and have a great day.

If you’d like to order our book on Amazon,  visit our BookStore now.

—J. Morris Hicks…blogging daily at HealthyEatingHealthyWorld.com

PS: Occasionally an unauthorized ad may appear beneath a blog post. It is controlled by WordPress (a totally free hosting service). I do not approve or personally benefit whatsoever from any ad that might ever appear on this site. I apologize and urge you to please disregard. 

About J. Morris Hicks

A former strategic management consultant and senior corporate executive with Ralph Lauren in New York, J. Morris Hicks has always focused on the "big picture" when analyzing any issue. In 2002, after becoming curious about our "optimal diet," he began a study of what we eat from a global perspective ---- discovering many startling issues and opportunities along the way. In addition to an MBA and a BS in Industrial Engineering, he holds a certificate in plant-based nutrition from the T. Colin Campbell Center for Nutrition Studies, where he has also been a member of the board of directors since 2012. Having concluded that our food choices hold the key to the sustainability of our civilization, he has made this his #1 priority---exploring all avenues for influencing humans everywhere to move back to the natural plant-based diet for our species.
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One Response to T. Colin Campbell — Ready to play “hardball” with health authorities

  1. Marleen Govaert - Nauts says:

    What do you think of green smoothies?
    I recently found two books by Victoria Boutenko (“Green for Life” and “Green Smoothie Revolution”)

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