Author Archives: J. Morris Hicks

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About J. Morris Hicks

A former strategic management consultant and senior corporate executive with Ralph Lauren in New York, J. Morris Hicks has always focused on the "big picture" when analyzing any issue. In 2002, after becoming curious about our "optimal diet," he began a study of what we eat from a global perspective ---- discovering many startling issues and opportunities along the way. In addition to an MBA and a BS in Industrial Engineering, he holds a certificate in plant-based nutrition from the T. Colin Campbell Center for Nutrition Studies, where he has also been a member of the board of directors since 2012. Having concluded that our food choices hold the key to the sustainability of our civilization, he has made this his #1 priority---exploring all avenues for influencing humans everywhere to move back to the natural plant-based diet for our species.

Happy 4th of July! Let’s make this one memorable

As we declare INDEPENDENCE from an unsustainable lifestyle Today, I prepared a one-page handout that tells my entire story about the unprecedented problems we face and what I’m trying to do about it. As a “big picture” guy myself, I have always … Continue reading

Posted in Activism & Leadership, Sustainability | Tagged | 4 Comments

Why does Bill Gates not embrace my idea?

Two readers have asked me that question in the past few days. First of all, why should he? Because he has publicly stated that eating meat is grossly unsustainable. He’s also invested heavily in companies like Beyond Meat and Hampton … Continue reading

Posted in Activism & Leadership, Sustainability | Tagged | 6 Comments

Reduce Livestock. Reforest the Land. Sequester GHG.

And annihilate the #1 cause of global warming. In 1978, Dr. Robert Goodland became the first full-time ecologist ever hired by the World Bank. For the next twenty-three years, he became known as the “environmental conscience” of that powerful organization. This blogpost draws … Continue reading

Posted in Activism & Leadership, Sustainability | Tagged | 4 Comments