Author Archives: J. Morris Hicks

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About J. Morris Hicks

A former strategic management consultant and senior corporate executive with Ralph Lauren in New York, J. Morris Hicks has always focused on the "big picture" when analyzing any issue. In 2002, after becoming curious about our "optimal diet," he began a study of what we eat from a global perspective ---- discovering many startling issues and opportunities along the way. In addition to an MBA and a BS in Industrial Engineering, he holds a certificate in plant-based nutrition from the T. Colin Campbell Center for Nutrition Studies, where he has also been a member of the board of directors since 2012. Having concluded that our food choices hold the key to the sustainability of our civilization, he has made this his #1 priority---exploring all avenues for influencing humans everywhere to move back to the natural plant-based diet for our species.

Personalized Medicine—and more money for the healthcare industry

Price is no object when it comes to convenient fixes for our bad habits. As reported by a recent WSJ article (link below), the high tech, pie-in-the-sky solution to our health problems continues to attract the news. Meanwhile, a far … Continue reading

Posted in Activism & Leadership | Tagged , | 1 Comment

Learning from the “dairies to berries” project in Finland…

…about how “real” dietary guidelines can work in the USA Last week, Dr. Michael Greger posted a video (see below) that inspired this blog. He started out by asking why we even care what the official U.S. dietary guidelines are? … Continue reading

Posted in Corporate Wellness, Food Policy | 1 Comment

A look at the cost of health care PIE—in the USA

According to KaiserEDU.org (See link below), there are three primary drivers of healthcare cost increases in recent years: Technology and prescription drugs — Some analysts state that the availability of more expensive, state-of-the-art medical technologies and drugs fuels health care … Continue reading

Posted in Corporate Wellness, Cost of Health Care | 1 Comment