With the help of John Robbins—back in the spring of 2003, I experienced my blinding flash of the obvious when it comes to what we should be eating. After beginning my quest for knowledge about food in late 2002, I read about fifty books before devouring John’s Diet for a New America over Memorial Day weekend.
I had already learned all about the health benefits of a whole foods, plant-based diet but had not connected the dots regarding the environment, our energy supply, world hunger or the suffering of animals.
Diet for a New America helped me connect those dots and suddenly conclude:
Oh my God, we’re eating the wrong food!
In addition to Diet for a New America, I have also learned a great deal from some of John’s other books, particularly The Food Revolution and Healthy at 100. Along with Dr. T. Colin Campbell and a few medical doctors, John has been one of my primary mentors when it comes to grasping the big picture about the food choices of the human race.
Not only did John help me see the big picture, but he also wrote an endorsement blurb for our own Healthy Eating, Healthy World:
“J. Morris Hicks has done us all a tremendous service. He has put together a simple, clear, and profoundly helpful guide to the extraordinarily powerful benefits of plant-strong nutrition. If you want to be healthy, read this amazing book. In a world hungry for hope, this book arrives at precisely the right time.”
Although I have not met him in person, I remain a huge fan of John Robbins and just recently came across the following video in which he talks about his latest book, No Happy Cows. Take a couple of minutes and get to know this great American writer and activist.
In my opinion, John Robbins has probably done more than any single human to help steer us all back to the natural diet for our species. He’s been talking about GMO longer than anyone and he has tirelessly gone about helping to make the world a better place–passing up the opportunity to be wealthy. Here’s what Wikipedia has to say about him:
Robbins is the son of Irma Robbins and Baskin-Robbins co-founder Irv Robbins. He graduated from the University of California, Berkeley, in 1969, and received a Master’s Degree from Antioch College, in 1976. Rather than following the ice-cream parlor legacy of his father, he left the company to seek a life he found more rewarding.
He and his wife Deo were married on March 10, 1967. Robbins advocates a plant-based diet for personal and environmental health. He updated these ideas in his 2001 book The Food Revolution, which includes information onorganic food, genetically modified food, and factory farming. His 2006 book Healthy at 100, published by Random House, was printed on 100% post-consumer non-chlorine bleached paper, a first for a book from a major U.S. publisher.
A victim of the Bernie Madoff scam, you can help this great American by buying his books and spreading the word about his wonderful work.
- For sale on Amazon: No Happy Cows by John Robbins
- Also on Amazon: Diet for a New America
- Also on Amazon: Healthy at 100
- Also on Amazon: The Food Revolution
- Also on Amazon: Reclaiming Our Health
- John’s website: www.foodrevolution.org
February 2, 2014 update. I first published this blogpost in July of 2012, over a year before meeting John in person for the first time. That took place at a plant-based summit of 24 people at James and Suzy Cameron’s Santa Barbara Ranch in November of 2013. We have since become good friends and fellow environmentalists as we work together to help preserve Mother Nature’s ability to sustain humankind as a species.
Handy 5-piece take-charge-of-your-health kit—from Amazon.com
- The movie that’s changing the lives of millions: Forks Over Knives DVD
- Healthy Eating, Healthy World, The “big picture” about food (our book)
- An essential scientific resource: The China Study by Dr. T. Colin Campbell
- Dr. McDougall’s latest book, The Starch Solution, with lots of great recipes
- Dr. Campbell’s new book: WHOLE, Rethinking the Science of Nutrition
Why should we be eating mostly plants? The “big picture” in 4 minutes.
Want to find out how healthy your family is eating? Take our free 4Leaf Survey. It takes 2 or 3 minutes and you can score it yourself. After taking the survey, please give me your feedback as it will be helpful in the development of our future 4Leaf app for smartphones. Send feedback to email@example.com
International. We’re now reaching people in over 100 countries. Follow us on Facebook and Twitter or get daily blog notices by “following” us in the top of the right-hand column. For occasional updates, join our periodic mailing list.
To order more of my favorite books—visit our online BookStore now
Got a question? Let me hear from you at firstname.lastname@example.org. Or give me a call on my cell at 917-399-9700.
SHARE and rate this post below.
—J. Morris Hicks, board member since 2012; click banner for more info: